The knowledge conference for SEO, GEO & AI

The German-speaking specialist conference for
SEO, GEO & AI

One day with hand-picked experts, real depth and strategies you can apply the next morning.

19 NOVEMBER 2026 RheinEnergieSTADION · Cologne

Secure ticket from €349 View programme

No bought speaker slots. Every talk is personally selected.

30+ hand-picked speakers

520+ attendees on site

15+ years of SEO-DAY

3 Topic worlds: SEO, GEO & AI

Why SEO-DAY?

Knowledge instead of sales pitches.

SEO-DAY is a conference for people who own visibility – not just debate it. All speakers are personally selected. Talk slots cannot be bought.

Concrete strategies Practical knowledge for Google, AI search systems and generative answers.

Real depth No shallow trend slides and no hidden sales pitches.

Honest exchange Speakers, in-house teams, agencies and tool vendors on eye level.

Topics 2026

A programme for the new reality of search.

Classic SEO remains the foundation. GEO and AI expand the playing field – that is why all three belong on the same stage.

SEO

Tech, content, links and data – solid, current and without shortcuts.

Technical SEOE-CommerceContentOffpage

GEO

Understand, measure and grow visibility in generative search systems.

AI SearchLLM VisibilityBrand SignalsMeasurability

AI

Workflows, agents and automation for more speed in marketing.

AI AgentsAutomationPromptingAI Coding

Selection 2026

People who shape our industry.

Strategists, tool founders and operators – selected by relevance, not sponsorship budget.

Inhaber Provimedia

Alexander Wieprecht

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1337 UGC

Anke Probst

SEO

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AMALYZE

Christian Kelm

VP Product

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Peec AI

David Konitzny

CPO & CMO

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konversion.digital GmbH

David Odenthal

Inhaber

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AI und SEO Experte

Florian Bamberg

Inhaber

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Nerd

Jens Altmann

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Sistrix GmbH

Johannes Beus

Geschäftsführer

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Sistrix GmbH

Julia Weißbach

Head of Strategic Marketing

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Inhaberin SEOSOON

Juliane Betinga

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Sumago

Marco Janck

Inhaber

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SVP Enterprise Solutions at Semrush

Marcus Tober

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Geschäftsführer SISU digital GmbH

Michael Janssen

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Wambo

Nele Hilgenstock

Seo Manager

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contentking.de / Inhaber, OMfire!

Nico Sacotte / Thorsten Loth

Geschäftsführer

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Performanceliebe

Patrick Tomforde

Geschäftsführer

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Geschäftsführer DHEMANT Consulting GmbH

Rene Dhemant

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Inhaber Fischerländer

Stefan Fischerländer

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morefire

Thorsten Olscha

Inhaber

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Inhaber digitalike

Uwe Roll

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Gründerin SEOCATION

Vanessa Wurster

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See all speakers & talks

More than talks

A conference day you will remember.

Knowledge, conversations and real industry contacts – inside RheinEnergieSTADION.

Talk in front of a large audience at SEO-DAY — **Deep expert talks** Practical knowledge for SEO, GEO and AI

Networking at SEO-DAY — **On-site networking** New contacts without stiff trade-fair vibes

Shared dinner and exchange — **Dinner & community** Conversations that continue after the programme

All rooms accessible Premium tickets open the full conference programme including Superpanel.

Catering included Breakfast, lunch, coffee breaks and drinks are included in the on-site ticket.

Cologne home game An outstanding venue and a community with a long shared history.

Voices from the community

Why attendees come back.

One of the must-attend events in the conference calendar. Great organisation.

Jonas Höhfeld Holz-Richter GmbH

Excellent conference with high-quality talks and great exchange.

Thomas Meyer Geschenke24.de

Top location and exciting talks every year.

Mario Rimbach Congstar

View all testimonials

Tickets 2026

How to join.

On site in the stadium or live from the office. Prices and benefits match the current ticket offer.

Livestream

Join online

€149 incl. VAT

Access to all rooms and the Superpanel
No IP locks
No download required
Recordings optional

Choose livestream

Recommended

Premium on site

€349 incl. VAT

Access to all rooms and Superpanel
Breakfast, lunch and coffee breaks
Drinks during the day included
Networking at RheinEnergieSTADION

Get Premium

VIP · 2 people

Maximum experience

€1,699 incl. VAT

Premium benefits for two people
Speaker dinner and Speaker Table
Speaker and VIP lounge
Recordings and Superpanel audit

View VIP details

SEO-DAY Blog

Current impulses from SEO, GEO and AI.

Fabian Rossbacher

Ein vollständiges QR-Code-Tool. 100 % AI-coded. In ca. 1,5 Stunden.

Generator, Scan-Tracking und Domain-Dashboard – kostenlos, ohne Paywall und im SEO-DAY-Look. Ein Praxisbericht...

READ ARTICLE Fabian Rossbacher

SEO & GEO 2026: Sichtbar werden in Google und den KI-Tools – Podcast mit Fabian Rossbacher

Im getSOCIAL Business Talk spricht Fabian Rossbacher über SEO, GEO und KI-Suche 2026 – inkl. fünf konkreter Tipps...

READ ARTICLE Fabian Rossbacher

SEO-Wiki Launch: KI-generiertes Fachlexikon mit 4.150+ Artikeln, Search-Console-Welle und neun Live-Wikis

Das SEO-Wiki unter seo-day.de/wiki liefert seit Oktober 2025 über 4.150 KI-generierte Fachartikel – mit messbarer...

READ ARTICLE

View all blog posts

See you in Cologne on 19 November.

One day of knowledge, exchange and new perspectives for tomorrow's search.

Secure ticket Plan your visit

The German-speaking specialist conference forSEO, GEO & AI

Knowledge instead of sales pitches.

A programme for the new reality of search.

SEO

GEO

AI

People who shape our industry.

Alexander Wieprecht

Anke Probst

Christian Kelm

David Konitzny

David Odenthal

Dominik Wojcik

Felix Wilhelm

Finn Hilldebrandt

Florian Bamberg

Jens Altmann

Johannes Beus

Julia Weißbach

Juliane Betinga

Marco Janck

Marcus Tober

Michael Janssen

Nele Hilgenstock

Nico Sacotte / Thorsten Loth

Patrick Tomforde

Rene Dhemant

Stefan Fischerländer

Thorsten Olscha

Uwe Roll

Vanessa Wurster

A conference day you will remember.

Why attendees come back.

RECAPS 2025

How to join.

Join online

Premium on site

Maximum experience

Current impulses from SEO, GEO and AI.

Ein vollständiges QR-Code-Tool. 100 % AI-coded. In ca. 1,5 Stunden.

SEO & GEO 2026: Sichtbar werden in Google und den KI-Tools – Podcast mit Fabian Rossbacher

SEO-Wiki Launch: KI-generiertes Fachlexikon mit 4.150+ Artikeln, Search-Console-Welle und neun Live-Wikis

Partners of SEO-DAY

See you in Cologne on 19 November.

The German-speaking specialist conference for
SEO, GEO & AI